Pricing – Your SocialChef
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Pricing 2020-07-10T14:39:33+00:00

Your SocialChef
Restaurant Growth Pricing

Grow faster with the restaurant growth edition that fits your business.

GROWTH

Fuel growth with
social media

$497

Per week, billed weekly, no lock-in contract, ad spend not included.

CONTACT US

Open

  • Consulting and strategy calls with your YSC strategist to discuss results in details and optimise your marketing – 1 a month
  • Create and Manage Facebook Ads, Optimise based on KPI Data – 2 campaigns a month
  • A/B test Facebook and Instagram Ads to find the winning ad then rinse and repeat
  • Professional photography sessions – One 1.5 hour shoot a month
  • On brand Facebook, Instagram content – 30 posts per month
  • On brand Facebook, Instagram stories – 30 stories per month
  • Community management, respond to comments and messages 7 days a week, between 10 am – 5 pm
  • Setup and manage Facebook events and Instagram highlights
  • Create posters for Social media size, A frame, A4, A3, A2, A1, DL Flyer – 1 per month
  • Website Analytics and Social Media reporting – Social
  • Email support ticket desk 5 days a week during operating hours
  • Access our agency Slack chat app for direct communication with our team
  • Provide access to the CMS system to review and approve your content calendar on a weekly basis
  • Access to up coming events and occasions app, menu app, unified inbox app, notes app, assets app and more

PLUS

Power your brand with full stack
marketing distribution channels

$797

Per week, billed weekly, no lock-in contract, ad spend not included.

CONTACT US

Open

  • Consulting and strategy calls with your YSC strategist to discuss results in details and optimise your marketing – 1 a month
  • Create and Manage Facebook Ads, Optimise based on KPI Data – 6 campaigns a month
  • A/B test Facebook and Instagram Ads to find the winning ad then rinse and repeat
  • Professional photography sessions – Two 1.5 hour shoot a month
  • On brand Facebook, Instagram content – 30-45 posts per month
  • On brand Facebook, Instagram stories – 30-45 stories per month
  • Community management, respond to comments and messages 7 days a week, between 10 am – 5 pm
  • Email marketing campaigns – 1 emails a month
  • Email marketing integrations and automations – 3 automated emails*
  • Setup and manage Facebook events and Instagram highlights
  • Manage and update local listings, Google, Zomato, TripAdvisor – 1-2 Venues
  • Post to local listings specials, events, campaigns and promos – 1-2 Venues
  • Upload new photoshoots to local listings – 1-2 Venues
  • Website management: Update content for: Specials, events, what’s on, pop-up, menu, landing page – Basic plan included
  • Create motion graphics – 1 per month
  • Create cinemagraphs – 1 per month
  • Create posters for Social media size, A frame, A4, A3, A2, A1, DL Flyer – 1 per month
  • Website Analytics and Social Media reporting – Web and social
  • Setup and manage birthday clubs, functions booking and management system
  • Setup and manage gift cards and experiences system
  • Email support ticket desk 5 days a week during operating hours
  • Access our agency Slack chat app for direct communication with our team
  • Weekend Support via Slack chat app, update operating hours, request a post or a story, request access to assets
  • Provide access to the CMS system to review and approve your content calendar on a weekly basis
  • Access to up coming events and occasions app, menu app, unified inbox app, notes app, assets app and more

ADVANCED

MOST POPULAR

Ideal for multi site
hospitality venues

$997

Per week, billed weekly, no lock-in contract, ad spend not included.

CONTACT US

Open

  • Consulting and strategy calls with your YSC strategist to discuss results in details and optimise your marketing – 2 a month
  • Create and Manage Facebook Ads, Optimise based on KPI Data – 8 campaigns a month
  • A/B test Facebook and Instagram Ads to find the winning ad then rinse and repeat
  • Professional photography sessions – Two 1.5 hour shoot a month
  • On brand Facebook, Instagram content – 45-60 posts per month
  • On brand Facebook, Instagram stories – 45-60 stories per month
  • Community management, respond to comments and messages 7 days a week, between 10 am – 5 pm
  • Email marketing campaigns – 2 emails a month
  • Email marketing integrations and automations – 4 automated emails*
  • Setup and manage Facebook events and Instagram highlights
  • Manage and update local listings, Google, Zomato, TripAdvisor – 3-4 Venues
  • Post to local listings specials, events, campaigns and promos – 3-4 Venues
  • Upload new photoshoots to local listings – 3-4 Venues
  • Website management: Update content for: Specials, events, what’s on, pop-up, menu, landing page – Premium plan included
  • Create motion graphics – 2 per month
  • Create cinemagraphs – 2 per month
  • Create posters for Social media size, A frame, A4, A3, A2, A1, DL Flyer – 2 per month
  • Website Analytics and Social Media reporting – Web and social
  • Setup and manage birthday clubs, functions booking and management system
  • Setup and manage gift cards and experiences system
  • Email support ticket desk 5 days a week during operating hours
  • Access our agency Slack chat app for direct communication with our team
  • Weekend Support via Slack chat app, update operating hours, request a post or a story, request access to assets
  • Provide access to the CMS system to review and approve your content calendar on a weekly basis
  • Access to up coming events and occasions app, menu app, unified inbox app, notes app, assets app and more

Compare editions and top features.

SERVICES

Growth
$497
Per week, billed weekly,
no lock-in contract
Plus
$797
Per week, billed weekly,
no lock-in contract
Advanced
$997
Per week, billed weekly,
no lock-in contract
Consulting and strategy calls with your
YSC strategist to discuss results in details
and optimise your marketing
1 a month 1 a month 2 a month
Create and Manage Facebook Ads,
Optimise based on KPI Data
2 Campaigns
a month
6 Campaigns
a month
8 Campaigns
a month
A/B test Facebook and Instagram Ads to
find the winning ad then rinse and repeat
Professional photography sessions One 1.5 hour shoot
a month
Two 1.5 hours shoots
a month
Two 1.5 hours shoot
a month
On brand Facebook, Instagram content 30 posts per month 30-45 posts per month 45-60 posts per month
On brand Facebook, Instagram stories 30 stories per month 30-45 stories per month 45-60 stories per month
Community management, respond to
comments and messages 7 days a week,
between 10 am - 5 pm
Email marketing campaigns 1 email a month* 2 email a month*
Email marketing integrations and
automations
3 automated emails* 4 automated emails*
Setup and manage Facebook events and
Instagram highlights
Manage and update local listings, Google,
Zomato, TripAdvisor
1-2 Venues 3-4 Venues
Post to local listings specials, events,
campaigns and promos
1-2 Venues 3-4 Venues
Upload new photoshoots to local listings 1-2 Venues 3-4 Venues
Website management: Update content for:
Specials, events, what’s on, pop-up, menu,
landing page
Basic plan
included
Premium plan
included
Create motion graphics 1 per month 2 per month
Create cinemagraphs 1 per month 2 per month
Create posters for Social media size,
A frame, A4, A3, A2, A1, DL Flyer
1 per month 1 per month 2 per month
Website Analytics and Social Media
reporting
Social Web and social Web and social
Setup and manage birthday clubs, functions
booking and management system
Setup and manage gift cards and
experiences system
Email support ticket desk 5 days a week
during operating hours
Access our agency Slack chat app for direct
communication with our team
Weekend Support via Slack chat app,
update operating hours, request a post or
a story, request access to assets
Provide access to the CMS system to
review and approve your content calendar
on a weekly basis
Access to up coming events and occasions
app, menu app, unified inbox app, notes
app, assets app and more

Explore all benefits.

SERVICES

Growth
$497
Per week, billed weekly,
no lock-in contract
Plus
$797
Per week, billed weekly,
no lock-in contract
Advanced
$997
Per week, billed weekly,
no lock-in contract
Consulting and strategy calls with your
YSC strategist to discuss results in details
and optimise your marketing
1 a month 1 a month 2 a month

Explore all benefits.

The BITE Framework. Brand, Income, Transaction, Equity

Brand Goals. Tell your brand story i a
and what it is all about
30 stories per month
30 stories per month
30 stories per month
Brand Growth. Get more customers
and increase your market share
Brand Image. Build an elevated
branding image
Brand Trust. Increase people trust
with a unified message
Income Generation. Attract new,
customers existing customers,
lost customers
30 stories per month
30 stories per month
30 stories per month
Income management. Your sales
numbers are our ultimate KPI’s
Income Snowball. Full control,
scale up and down at
anytime
Income Exploration. Test new ideas,
learn then adapt
Transaction Amplification. Increase
transaction size per customer,
product and service
30 stories per month
30 stories per month
30 stories per month
Transaction Variety. Educate your
customers about your products
and services
Transaction System. Create a
bigger transaction system
on autopilot
Transaction Breakthrough. Activate
your cashflow breakthrough system
Equity Booster. Boost the
equity size in your
business
30 stories per month
30 stories per month
30 stories per month
Equity Protection. Protect
your equity from
the risk of loss
Equity Maximiser. Explore new ways
for customers to buy from you
Equity and Profit. Ideal
for exit strategy or
simply grow your brand

SOCIAL MEDIA ADVERTISING

Stand-alone ad services

Per week, billed weekly, no lock-in contract

$400 WEEKLY

$200 weekly ad spend + $200 weekly fee
12,000 – 35,000 audience reach per week

2 campaigns per week,
can be used as social posts

Setup, support and communications
via email only

Contact Us

$800 WEEKLY

$400 weekly ad spend + $400 weekly fee
24,000 – 68,000 audience per week

8 campaigns per week,
can be used as social posts

Setup, support and communications
via email only

Contact Us

$1600 WEEKLY

$800 weekly ad spend + $800 weekly fee

47,000 – 135,000 audience

4 campaigns per week,
can be used as social posts

Setup, support and communications
via email + live call with a senior strategist

Contact Us

$3200 WEEKLY

$1600 weekly ad spend + $1600 weekly fee

76,000 – 221,000 audience

16 campaigns per week,
can be used as social posts

Setup, support and communications
via email + live call with a senior strategist

Contact Us

All advertising stand-alone services include:

Assets must be provided ahead of time to be used for creatives to build the ad campaigns

Combination of Facebook, Instagram Ads
Advert Creative, Placement and Optimization
Detailed Campaign Reporting
Dedicated Account Manager

Multi-variant testing & copy testing
Custom audiences
Target email lists
Visitor and viewer re-marketing

Social media advertising add on

Add on to any restaurant growth edition

$200 WEEKLY AD SPEND

12,000 – 35,000 Audience

Contact Us

$400 WEEKLY AD SPEND

24,000 – 68,000 audience

Contact Us

$800 WEEKLY AD SPEND

47,000 – 135,000 audience

Contact Us

$1600 WEEKLY AD SPEND

76,000 – 221,000 audience

Contact Us

CREATIVES AND ASSETS

PHOTOSHOOT

Ideal for menus, venue, chef specials,
social media website, events, functions,
press releases, print.

$300 – up to 50 edited photos

1 hour shoot

Contact Us

VIDEOGRAPHY

Ideal for venue showcase, social media,
website, events, functions, menu showcase,
chef specials, food recipes

$500 for one 45 secs video or two 15 secs videos

1 hour video shoot

Contact Us

PHOTOSHOOT

Ideal for menus, venue, chef specials,
social media, website, events, functions,
press releases, print.

$600 – up to 100 edited photos

2 hour shoot

Contact Us

VIDEOGRAPHY

Ideal for venue showcase, social media,
website, events, functions, menu showcase,
chef specials, food recipes

$900 for one 90 secs video or
two 45 secs videos or four 15 secs videos

2 hour video shoot

Contact Us

WEBSITE MANAGEMENT

No long term contract. Cancel anytime.

WEBSITE MANAGEMENT
BASIC ADD ON

$200 PER MONTH

  • Update content for: Specials, events, what’s on, pop-up, menu, landing page
  • Software Updates – WordPress Core and Plugins
  • Manual Website Check after Updates
  • Daily Website Backups w/ Restoration
  • Daily Security Monitoring
  • Daily Uptime Monitoring
  • Database Optimization and SPAM cleanup
  • Monthly Performance Scan
  • Monthly Mixed SSL and Google Search Console Issue Resolution
  • Quarterly Website Optimization
  • Email Support Ticket Desk
  • YSC Client Dashboard for Tracking and Reporting
  • Monthly Maintenance Report w/ Google Analytics
  • SEO Keyword Report (included in Monthly Report)
  • 60 Min Support Time – (does not rollover)
    *Overage billed at standard YSC rate

CONTACT US

WEBSITE MANAGEMENT
PREMIUM ADD ON

$400 PER MONTH

  • Update content for: Specials, events, what’s on, pop-up, menu, landing page
  • Software Updates – WordPress Core and Plugins
  • Manual Website Check after Updates
  • Daily Website Backups w/ Restoration
  • Daily Security Monitoring
  • Daily Uptime Monitoring
  • Database Optimization and SPAM cleanup
  • Monthly Performance Scan
  • Monthly Mixed SSL and Google Search Console Issue Resolution
  • Quarterly Website Optimization
  • Email Support Ticket Desk
  • YSC Client Dashboard for Tracking and Reporting
  • Monthly Maintenance Report w/ Google Analytics
  • SEO Keyword Report (included in Monthly Report)
  • 120 Min Support Time – (does not rollover)
    *Overage billed at standard YSC rate
  • Monthly Website Strategy/Consulting Call
  • Priority Support

Contact Us

Frequently Asked Questions

Does the monthly time rollover?

Like a lawyer’s retainer, the monthly time is there for you every month to reserve your place in our queue and our resources, therefore it does not roll over. You can take comfort in the fact that what you will request within your allotted minutes of time a month (depending on your plan) will be addressed by our team with immediate attention.

What happens if my website goes down, is hacked, breaks, etc?

The whole purpose of our client plans is preventative care, so we hope to prevent anything from happening. However, in the case your website gets rolled into the ER, we will be there right by its side communicating with the web host on your behalf.
We cannot promise your website will not be hacked but can promise we will do everything in our power to prevent it, as well as assist in the restoration and cleanup of the website with one of our backups.

What tasks are included in the dedicated support time?

Glad you asked! Content update requests and small design improvements are the most common requests, however anything that can fit into your monthly support time is free game. We just ask you to be aware that requests for new features to your website involving installing a new plugin or a full design will likely result in a formal quote as those commonly go over the monthly dedicated time.

How do strategy calls work?

Email is our best form of communication since it yields the fastest response. However, we know brainstorming works best on the phone or on a video call. They help focus a trajectory of the website for growth and improvements. Many times clients use this time to online screen-share small updates or training.

What if I need more hours?

If you have a task that requires more than your dedicated monthly time, we will submit a quote for you to approve separately from your plan. However, many times we will evaluate requests that exceed your time on a case by case basis, and with approval, work past the time and bill for the time exceeded at our current support rate.

Can I really cancel anytime?

Absolutely. We are all about a relationship with you and your website, so we would hate to see you go but we know financial needs weigh on many decisions and don’t want to lock anyone in. Request a cancellation via email to support@yoursocialchef.com, and we will immediately stop the next payment.

My website was not build by YSC, can I still be on a client plan?

Although these plans are for sites we build or re-design, we welcome clients who are looking for a long-term relationship with a dedicated webmaster.

We first like to do a Website Evaluation to become familiar with the website, how it was built and any potential issues that can arise. With the evaluation, we will perform all the “Website Updates and Monitoring” tasks and make a full backup. Most
importantly we will make a list of issues to fix and suggestions for improvement needed in order to proceed with the website on a monthly plan. Based on your type of website, this Website Evaluation is a fixed fee.

Reach out today to get started and let us take all the stress of your website off your plate!
Contact Us

MARKETING MANAGEMENT

No long term contract. Cancel anytime.

LOCAL MARKETING
MANAGEMENT

$100 PER MONTH PER VENUE

Google My Business, Zomato, Tripadvisor

Update information, operating hours, address,
business name, phone number, description,
menu, specials, events, campaigns, upload
new photoshoots

Email Support Ticket Desk

Contact Us

LOCAL MARKETING SETUP

$250 PER LISTING,

Google My Business, Zomato, Tripadvisor,
Facebook, Instagram, Twitter

Setup and update information, operating hours,
address, business name, phone number,
description, menu, specials, events,
campaigns, upload new photoshoots

Email Support Ticket Desk

Contact Us

EMAIL MARKETING

$500 setup fee [optional]
+ $300 per email

We will write, design and schedule the email
on your behalf. Ideal to communicate with your
database about your online ordering, online
booking, vegan, gluten-free options, current
specials, events and more.

Email Support Ticket Desk

Contact Us

CHATBOT

$500 setup fee + $100 a week
management fee [optional]

We will setup and manage your Chatbot
service, where people can get links to your
menu, pre answered questions about your
online ordering, online booking, vegan,
gluten-free options, current specials,
events and more.

Email Support Ticket Desk

Contact Us

SOCIAL CONTENT
ADD ON

$50 per post or story,
including artwork and copy

Add additional fresh content to your content
calendar schedule, this add on it’s designed
for brands that wants to put in place an
agressive social media strategy.

Contact Us

REPUTATION MANAGEMENT

$20 per positive review
+ $50 per negative reviews
$200 to report a review

Respond to local reviews up to 4 platforms
with pre-approvals. You will also get access to
a special dashboard where you can track
your reviews per platforms and per venue
where you can download pdf reports.

Email Support Ticket Desk

Contact Us

AUDITING REPORT + STRATEGY
[COVID-19 RESPONSE
INCLUDED]

$2000 per auditing report

A social media strategy is the roadmap for your social media marketing: what social channels should you be on to reach your target audience, what kind of content should you post to appeal to your target market, what processes do you need to establish to ensure it is all smooth sailing?

Contact Us

INFLUENCERS

$500 a campaign + $500 with a
host on the night [optional]

Invite up to 50 influencers at once as an event or individual invites. High profile influencers with 100k followers or more may ask for a fee to collaborate and this fee is not included.

Email Support Ticket Desk

Contact Us

SEO SERVICES

LOCAL SEO

Up to 10 keywords

$250 per week

Website optimisation, monthly link
building, monthly ranking reports,
content management

Email Support Ticket Desk

Contact Us

PREMIUM SEO

Up to 20 keywords

$500 per week

Website optimisation, monthly link
building, monthly ranking reports,
content management, 2 landing pages

Email Support Ticket Desk

Contact Us

GOOGLE ADVERTISING ADD-ON

GOOGLE SEARCH
AND DISPLAY ADS

$250 per week + ad spend

Keyword research, geo targeting,
10 keywords, keyword bid management,
10 ad group setup, 5 ad text creation,
5 display ads creation

Email Support Ticket Desk

Contact Us

YOUTUBE ADS

$250 per week + ad spend
+ video assets must be provided

Keyword research, geo targeting,
10 keywords, keyword bid management,
10 ad group setup, 10 YouTube
ad creation

Email Support Ticket Desk

Contact Us

E-COMMERCE

ONLINE ORDERING
CONSULTING

$497 one time fee

Help and guide you choose the right
online ordering system

Share with you online ordering marketing ideas

Share with you top performing
online booking ads

Setup online ordering link on your
website, Facebook, Instagram and
Google my business for 1 venue

Email Support Ticket Desk

Contact Us

ONLINE BOOKING
CONSULTING

$497 one time fee

Help and guide you choose the right
online booking system

Share with you online booking marketing ideas

Share with you top performaing
online booking ads

Setup online booking link on your
website, Facebook, Instagram and
Google my business for 1 venue

Email Support Ticket Desk

Contact Us

GIFT VOUCHERS
CONSULTING

$497 one time fee

Help and guide you choose the right
online gift vouchers system

Share with you online, offline gift
vouchers marketing ideas

Share with you top performing
online gift vouchers ads

Setup your gift vouchers link on your website

Email Support Ticket Desk

Contact Us

GET ONLINE AT ONCE

$997 one time fee

Online ordering, online booking,
gift vouchers consulting

Help and guide you choose the right systems

Share with you relevant 3 marketing
ideas reports

Share with you 3 top performing
online ads reports

Setup your links on your website, Facebook,
Instagram and Google my business for 1 venue

Email Support Ticket Desk

Contact Us

GRAPHICS

LOGO DESIGN

Simple $720 25px
Complex $900

3 concepts – 2 client alterations

STATIONARY

$180 per item

Fridge magnets, Business
cards, Email signature

Contact Us

MENU DESIGN

$497

Food and beverage,
restaurant menu

Catering, functions menus

Fine dining menu design

Café menu design

Take away menu flyer

Contact Us

MARKETING
MATERIAL

1 Side $275 per item
2 Sides $325 per item

Posters, A frame, DL flyer

A5, A4, A3, A2, A1

Press adverts

Contact Us

QUESTIONS? WE'LL PUT YOU
ON THE RIGHT PATH.

Ask about Your SocialChef services, pricing, return on investment,
or anything else. Our highly trained strategists are standing by,
ready to help.

Contact Us

OR CALL 1300 74 77 74

Interested in Your SocialChef? Find out what
Your SocialChef can do for your restaurant business.

Learn More