Turning a Hawaiian
Staple into an Australian
Favourite with Finn Poke
Finn Poke aimed to revitalise their social media presence, drive increased foot
traffic to their outlets and implement a robust marketing response strategy
amidst the COVID-19 pandemic. The strategy we deployed centred around
content marketing and digital advertising campaigns that showcased Finn
Poke’s sea-to-table concept, popular menu items, and seasonal specials.
Here’s a glimpse into our collaborative efforts.
Turning a Hawaiian
Staple into an Australian
Favourite withFinn Poke
Finn Poke aimed to revitalise their social
media presence, drive increased foot traffic
to their outlets and implement a robust
marketing response strategy amidst the
COVID-19 pandemic. The strategy we deployed
centred around content marketing and digital
advertising campaigns that showcased Finn
Poke’s sea-to-table concept, popular menu
items, and seasonal specials. Here’s a
glimpse into our collaborative efforts.
Campaigns and Content
Miso Salmon Campaign: A product-specific
campaign designed to enhance online orders
and physical footfall. The aim was to draw
attention to the flavourful Miso Salmon dish
and entice customers to place their orders.
Okinawa Beef Bowl Campaign: Designed
to introduce a new product to the menu, this
campaign aimed to excite existing customers
and boost brand penetration.
Pick Your Poké Campaign: This brand
response campaign was designed to broaden
market penetration. We highlighted the
flexibility and personalisation that Finn Poke
offers to its customers.
Big Katuna Campaign: This campaign
focused on a popular product to remind
existing customers of their favourite dish
and to attract new customers to the brand.
VIDEO CONTENT
We developed a range of engaging video content
to bring Finn Poke’s story to life.
Motion graphics
Our custom motion graphics helped visualise Finn Poke’s
offerings in an engaging and dynamic way.
PHOTO CONTENT
Through high-quality photography, we showcased the
mouth-watering appeal of Finn Poke’s menu.
PHOTO CONTENT
Through high-quality photography, we showcased the
mouth-watering appeal of Finn Poke’s menu.
Our collaboration with Finn Poke successfully refreshed their socials, increased foot traffic
across their stores, and activated an effective marketing response to the COVID pandemic,
transforming a Hawaiian staple into an Australian favourite.
capabilities involved in the
Finn Poke account are.
- Growth Strategies
- Marketing Planning
- Motion Graphics
- Social Marketing
- Advertising Management
- Content Production
- Photography
- Website Management